> ## Knowledge Base Index
> Fetch the complete knowledge base index at: https://helping.alive-pic.com/sitemap.xml
> Use this file to discover available pages before exploring further.
> Pure-Markdown content can be obtained by appending a '.md' suffix to the content URLs listed in the sitemap (without the trailing slash).

# Creating a Custom AI Effect

Can't find the perfect effect in the library? Create your own. ALIVE lets you craft custom AI effects using text prompts — describe the style you want, and the AI will make it happen.

||| Custom AI effects are a **Pro plan** feature. You'll need an active Pro subscription to create and use custom effects. [Learn more about upgrading](/en/article/subscribing-to-a-monthly-or-yearly-plan-y9l29z).

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## How Custom Effects Work

Instead of using a pre-built effect, you write a **text prompt** that describes the transformation you want. The AI uses your prompt to restyle the guest's photo.

For example:

* "Transform this into a vintage 1920s black and white photograph"
* "Make this look like a stained glass window"
* "Turn this into a claymation character"

The possibilities are as wide as your imagination (and the AI's capabilities).

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## How to Create a Custom Effect

1. Go to the **Effects** tab
2. Tap **Create New Effect**
3. Enter your **effect name** — what guests will see
4. Write your **prompt** — describe the style transformation you want
5. Preview the effect with a test image
6. Save

[screenshot: Custom effect creation screen]

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## Writing Good Prompts

The prompt is everything. Here are some tips:

* **Be specific** — "Watercolor painting with soft pastel colors" is better than "make it artsy"
* **Describe the style, not the content** — The AI transforms the style, not what's in the photo
* **Keep it concise** — Clear, focused prompts produce more consistent results
* **Iterate** — Try different prompts and preview the results until you get what you want

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## Managing Custom Effects

Your custom effects are saved to your account and can be:

* Used across multiple events
* Edited or updated anytime
* Deleted if you no longer need them

Custom effects appear alongside built-in effects when selecting effects for an event.

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## Pricing

Custom effects cost the same as built-in effects — credits are deducted per use on a pay-as-you-go basis.

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## Use Cases

* **Branded effects** — Create an effect that matches a client's brand style
* **Themed events** — "Turn everyone into a Renaissance painting" for a museum gala
* **Seasonal specials** — Holiday-themed effects for December events
* **Unique selling point** — Offer exclusive custom effects that competitors can't

| Custom effects are a great way to differentiate your business. When a client says "can you do X?" — the answer is almost always yes.